One of the things I love most about working at Dale James & Co is the passion we all share for education. I have the privilege of helping train our apprentices outside salon hours, and it is one of the most rewarding parts of my role. Watching their confidence grow, seeing new skills click into place and celebrating those little milestones reminds me why I fell in love with hairdressing in the first place. Every week our apprentices spend additional time developing their skills through...
Why Does Blonde Hair Turn Brassy?
12/08/2026
A Perth Specialist Explains If you’ve ever left the salon with the perfect creamy, cool or bright blonde only to notice yellow or orange tones appearing a few weeks later, you’re not alone. Brassiness is one of the most common concerns we hear from our blonde clients at Dale James & Co Hair Salon in South Perth. The good news is that brassy blonde doesn’t necessarily mean something has gone wrong with your colour. Understanding why blonde hair becomes brassy is the first step towards...
Hair Thinning? We Have the solution!
09/08/2026
Hair thinning is an issue that affects both men and women alike, It is normal to lose up to 100 hairs a day; an increase over this figure could indicate a hair loss issue. Getting thicker hair takes time, but we are here to support you and your hair on the journey. 1) Start with caring for your scalp Healthy hair grows from a healthy scalp. When shampooing the hair, massage your scalp for a couple of minutes. This will stimulate the blood to the scalp and hair follicles, helping hair growth. 2)...
August Hair-o-scope
06/08/2026
Whether you're a firm believer in the stars or simply looking for a little hair inspiration, our August Hair-O-Scopes are here to add a touch of fun to your month. Discover what the signs has in store and let it inspire your next salon visit. You might just find your perfect new look written in the stars! Leo Energy • Confident • Creative • Charismatic • August is your month to be bold, confident, and unapologetically glamorous. If you've been thinking about changing your look, now is the...
Why Cheap Hair Colour Often Ends Up Costing More
03/08/2026
One of the questions I'm asked most often is, "Why does having my hair coloured in a salon cost so much more than buying a box dye from the supermarket?" It's a fair question, and the answer goes far beyond simply applying colour. Cheap colour products and supermarket box dyes often use a "one-size-fits-all" approach. While they may seem like a money saver at first, they can lead to uneven colour, unwanted warmth, excessive dryness, colour build up and, in some cases, costly colour correction...
Why Experience Still Matters When Choosing Your Hairdresser
31/07/2026
Hairdressing trends may change every season, but experience never goes out of style. With over 50 years behind the chair, Dale James has seen every trend come and go. More importantly, he’s mastered the techniques that produce consistently beautiful results regardless of what’s fashionable today.E xperience means understanding hair structure, knowing how different colour systems behave, recognising what will and won’t work on each individual client, and solving problems before they happen. It’s...
Why Your Hair Doesn’t Look Like the Instagram Photo You Saved
29/07/2026
Every day we meet clients who arrive with inspiration photos they’ve saved from Instagram or Pinterest. While these images are a fantastic starting point, there are many factors that determine whether that exact result is achievable on your own hair. Your current colour, previous colour history, hair texture, thickness and overall condition all influence the final result. The good news is that an experienced hairdresser doesn’t simply copy a photo—they personalise the look to suit you. At ...
How Often Should You Really Have Your Hair Cut?
25/07/2026
How Often Should you Get a Haircut? One of the questions we hear almost every day is, “How often should I be getting my hair cut?” The answer depends on your hairstyle, hair condition and your goals. If you’re maintaining a short style or precision bob, every 4 to 6 weeks usually keeps your haircut looking sharp and easy to manage. Medium to long hair generally benefits from a trim every 8 to 10 weeks. Regular trims help prevent split ends travelling further up the hair shaft, keeping your hair...
Why does my hair feel dry after I condition it?
22/07/2026
Dry Hair After Conditioning it People often think that using more conditioner is the answer to dry hair, but the real cause is usually much deeper. Hair can become dry for many reasons including colouring, heat styling, Perth’s dry climate, hard water and simply using products that aren’t suited to your hair type. Even naturally healthy hair can begin to feel rough when the cuticle becomes damaged. One of the biggest mistakes we see in the salon is clients buying products based on what works...
Winter Hair Rescue
11/07/2026
How to Repair Dry, Dull Hair Before Spring Arrives Winter can be one of the toughest seasons for your hair.Cooler temperatures, indoor heating, hot showers and dry air can all leave your hair feeling dehydrated, dull and difficult to manage. By the time spring arrives, many people notice increased breakage, frizz and a lack of shine. The good news? A few simple changes can restore your hair before the seasons change. Signs Your Hair Needs Some Extra CareYour hair may be crying out fo...